Lean Marketing: More leads. More profit. Less marketing.

Lean Marketing is an invaluable guide for any business looking to grow and optimize their marketing efforts. Author Allan Dib provides a simple yet powerful framework for implementing "lean" principles to get better marketing results with less time, money, and effort. The book lays out clear, actionable steps for building an effective marketing system focused on generating leads and sales. Dib covers everything from identifying your target customer and crafting compelling offers, to leveraging content and social proof in your marketing. His direct, no-nonsense style makes the advice easy to understand and apply. Lean Marketing stands right alongside Alex Hormozi's $100 Million Leads as one of the best modern books on practical marketing for entrepreneurs and small business owners. While $100 Million Leads provides more concrete tactics for lead generation, Lean Marketing gives the strategic blueprint for integrating those tactics into a high-performing marketing machine. I highly recommend Lean Marketing to anyone looking to grow their business. Dib's lean methodology helped him scale and sell multiple companies, and by following his systematized approach laid out in this book, you will get more from your marketing efforts. This book delivers immense value for any skill level.

Clear and concise. Relevant for current times with great takeaways. The evergreen information will go a long way in developing your marketing plan. It's worth your time to read this book.

If you only buy one marketing book this year this is the one! Finally someone has written a marketing book that shows small business and solo entrepreneurs how to master marketing in a way that actually works. With clear, simple and actionable concepts, Allan makes marketing easier and profitable even on a tiny budget. Combine this with his 1-Page Marketing plan book and you can build a marketing engine that grows your business and makes money. Get both books, read, highlight and use them as the powerful resources they are!

Good read and a lot of good points. Tons of good info to implement in your business.

I’m reading the book and I really like this. The edition is 2024 so it’s great to have an update if you like the business.

So much information that I have to read slowly to soak it all in!

Absolutely amazing. I highly recommend you Read This NOW! Brilliantly Brilliant Many Times Over And Then Some!! You won’t regret it but your competitors will 🙂

And go here! Hugely important and well organized this book gave me a clear road map. It also cut out so many bad ideas and old trends that would not bring any value.