

✨ Unlock your skin’s glow-up with every pump! ✨
Plum’s 10% Niacinamide Serum with Rice Water is a dermatologist-loved, multitasking face serum designed for acne-prone, oily, combination, and sensitive skin. It combines potent niacinamide with hydrating rice water and squalane to brighten, hydrate, and control oil, delivering clearer, glowing skin with consistent use. Packaged in a sleek pump bottle, this lightweight, non-greasy serum is perfect for daily skincare routines, making it a top choice for men and women seeking visible skin transformation.











| ASIN | B097RBPTRH |
| ASIN | B097RBPTRH |
| Best Sellers Rank | #117 in Beauty ( See Top 100 in Beauty ) #8 in Serums |
| Country of Origin | India |
| Country of Origin | India |
| Customer Reviews | 4.1 4.1 out of 5 stars (8,415) |
| Date First Available | 23 June 2021 |
| Generic Name | Face Serum |
| Generic Name | Face Serum |
| Item Dimensions LxWxH | 46 x 40 x 97 Millimeters |
| Item Dimensions LxWxH | 46 x 40 x 97 Millimeters |
| Item model number | PLRW0030FSE3072 |
| Item model number | PLRW0030FSE3072 |
| Manufacturer | Plum |
| Manufacturer | Plum |
| Net Quantity | 30.0 Milliliters |
| Net Quantity | 30.0 Milliliters |
| Packer | Plum Goodness |
| Packer | Plum Goodness |
| Product Dimensions | 4.6 x 4 x 9.7 cm; 0.03 g |
| Product Dimensions | 4.6 x 4 x 9.7 cm; 0.03 g |
S**.
Very good product
I recommend buying it, its my second purchase and I have seen the positive results on my skin. It help you clear and even out your skin and gives a glowy skin texture
T**K
Honest Review After Using
I’ve been using this serum for a while and honestly it’s good for oil control and small pimples, and with regular use it also helps in lightening acne marks slowly. The texture is very light and absorbs fast, so it doesn’t feel sticky on the face at all. The “instant brightening” claim is a bit overhyped because real results take time, at least a few weeks. For sensitive skin it can tingle a little in the beginning. Overall it s a nice everyday serum but not a miracle product
M**L
Honest review
Really good one worth the money
K**.
This product has its own pros and cons read my full review to know abt it .
If u are new to serums better go with 2 % or 3 % and if u are someone who does not use sunscreen regularly skip this product in days and use it in night time , it's a good product which will give u result with regular use (it didn't fade heavy dark spots ).
B**Y
My Go-To Niacinamide Serum for Oily Skin!
This is my 4th bottle of the Plum 10% Niacinamide Serum, and it continues to be my absolute favorite. I've been using it consistently for the past two years, and it has worked wonderfully for my oily skin. The texture is slightly thick, which means a little goes a long way, and it absorbs quickly without leaving any residue. Over time, I’ve noticed a gradual fading of blemishes and an overall improvement in my skin tone. I usually apply it in the morning before heading out, and it layers well under sunscreen and makeup. If you're new to niacinamide, this is a fantastic product to start with. It's gentle, effective, and delivers visible results with consistent use. Highly recommended for anyone looking to incorporate niacinamide into their skincare routine!
S**A
Glow and bright
Really so good. Very hydrating and I felt the glow. My face is now very soft and bright.
J**M
Give glow but doesn't last
It's good, but please don't use it on acne prone skin, I did and it caused rebound acne. Also it'll brighten the skin, but if you'll stop using, the glow will be gone.
P**S
amazing wonderful product for all skin type
The serum must go to product. , which means a little goes a long way, and it absorbs quickly without leaving any residue. Over time, I’ve noticed a gradual fading of blemishes and an overall improvement in my skin tone. I usually apply it in the morning before heading out, and it layers well under sunscreen and makeup. If you're new to niacinamide, this is a fantastic product to start with. It's gentle, effective, and delivers visible results with consistent use. Highly recommended for anyone looking to incorporate niacinamide into their skincare rout
R**A
So far the best Niacinamide i tried. Very thick and just first application you can see the difference. Love it.
F**R
I’ve been using the Plum 10% Niacinamide Serum for a little over three weeks now, and I’m honestly happy with the results. The texture is lightweight and absorbs quickly without leaving any sticky feeling, which is a big plus for me. I have combination skin and it hasn’t caused any breakouts or irritation. I noticed my skin looks more even and calmer, especially around areas where I usually get small blemishes. The rice water seems to give a subtle brightness, not an instant glow but a healthy look over time. Since it’s fragrance-free, it feels very gentle and suitable for everyday use, even for sensitive skin. I use it both morning and night before my moisturizer, and it layers well with other products. Overall, a good niacinamide serum at this price point and I’d definitely repurchase.
I**G
It has a nice milky texture and feels amazing on the skin. But but sticky and takes a few minutes to get absorbed. Happy with it
ل**ل
المنتج تالف القطارة المنتج جاف داخلها وعلى حواف الزجاجة ولاني لم استعمله مباشرة فور شرائه اكتشفت الان وسبب لي تهيج في البشرة وحرقان
A**A
This serum is great for reducing dark spots and controlling oiliness. The combination of niacinamide and rice water helps brighten the skin and even out the tone. It has a lightweight formula that absorbs well without any sticky residue. However, it might take a few weeks to show visible results. Still, a great affordable option for those looking to add niacinamide to their routine!🥰
Trustpilot
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