Maybelline New York Makeup Eyestudio Lasting Drama Gel Eye Liner, Blackest Black, Waterproof, 0.106 Ounce,Pack of 1

This Gel Eyeliner delivers intense, richly pigmented black color that stays put throughout the day. Its smooth gel formula glides on easily and builds effortlessly for dramatic or subtle looks, while the 24-hour wear and waterproof finish keep it from smudging or fading. Perfect for long days or nights out, this eyeliner provides bold definition with reliable staying power.

The Maybelline New York Makeup Eyestudio Lasting Drama Gel Eye Liner in Blackest Black is a popular choice among gel eyeliners for its rich pigmentation and long-lasting formula. Here's a detailed review: Key Features: Intense Pigmentation: The "Blackest Black" shade offers a deep, rich color that stands out and defines the eyes effectively. Suitable for creating dramatic, bold eye looks. Gel Formula: The gel consistency allows for smooth and precise application. Can be used to create a variety of looks, from sharp, defined lines to smoky, smudged styles. Waterproof and Long-Lasting: The formula is waterproof, ensuring it stays put throughout the day without smudging or fading. Advertised to last up to 24 hours, making it ideal for long days or special occasions. Brush Included: Comes with an applicator brush that helps in achieving precise lines and detailed looks. The brush is designed for easy control, even for those who may not be experienced with gel liners. Pros: Longevity: Many users appreciate the long-lasting formula that doesn't require frequent touch-ups. Pigmentation: The intense black color is a standout feature, providing a bold and defined look. Waterproof: Effectively resists water, sweat, and humidity, making it suitable for all-day wear. Versatility: Can be used to create a range of looks, from subtle to dramatic, thanks to its smooth application and blendability. Affordable: Offers high-end results at a drugstore price, making it accessible and budget-friendly.

For years and years before I stumbled upon this product, I have been using pencil liners to line my waterline and eyeliner - but I haven't been as satisfied with the results I got from those. This gel liner came with a brush which allowed for a very precise application. However, I will say I didn't really like the brush itself too much as it can be a little prickly to the feel and it hurts to put on my eyelid. But I just use another tiny brush and it works out for me. It stays all day long, I went into a pool with this, put it through intense sweaty workout and this didn't bleed or budge at all! I love the rich black color as well, it definitely is much blacker than any eye pencil can give you, and I can especially tell on the waterlines. The brush can get pretty stiff though if not cleaned out properly and it can get a bit messy, so just make sure you clean the brush regularly. It feels really weightless on the face and it's great quality! Definitely give this a try!!

Such a beautiful eyeliner 🥲 such a great price for it too which makes it even better. Gives the most amazing pigmented color and she’s waterproof af! If you’re looking for a nice gel eyeliner, this is the one

I absolutely love this eyeliner, it’s super easy to apply and easy to do thin lines or thicker whatever look you’re going for! It’s black and bold makes your eyes pop!!!

Update 9/4/24: the more the product is opened and used, the more it dries out to a thick paste rather than a gel - BUT - for my older, deep-set eyes that can't handle a "cat's eye" look, this is actually good news, because, unlike my initial review, I now find that I can use it easily for a smudged look, and it still lasts. The only thing I don't like is that the brush is so hard it's like painting with a stick, and that the product "pills" in application as it dries out over time. I recommend using your own brush. I really wish they'd make this in a dark charcoal and a light dove grey, as well as a slightly lighter brown. But I love the brown; it's a good basic warm brown that goes well with all other colors. Finally, an eyeliner that lasts and doesn't move around (smear or disappear). I have deep-set eyes and have always struggled to find pencils that will last and stay put. The only way I can get eyeliner to work is to dip a brush in glycerine-based makeup setting lotion and paint a line of dry-pressed eyeshadow powder onto my lids. Until I found this. The curved brush is a great idea because you can avoid touching your lashes with the product while applying to lids. The only thing is that you can't smudge it if you don't want a hard line. (You can if you work very quickly, but then it doesn't stay put as well.)

I chose this product because I'm always on the lookout for a simple, matte brown eyeliner with some real staying power. I purchased this in the brown color to give my eyes more natural looking tight-lined definition with a bit of eyeliner under the eyes for the summer. I tend to prefer gels since I have very oily skin, and only gel liners and waterproof liquid liners are the only types that stay on all day into night without fading, running, or smudging. I love gels particularly since you can create thin, defined lines for a polished look or thick smudgy lines for a more smokey look. My go-tos for gel liners have always been Bobbi Brown or Stila's smudge pots, but I had tried a cheap gel liner from E.L.F. that gave the other 2 more expensive brands a pretty good run for the money. With Maybelline being even cheaper, boasting ~24 hour~ wear, AND being readily available at my local drug stores, I had hoped this gel liner would become my holy grail. However, it was not meant to be. Even with my favorite eye primer on, and applied with the best lining brush I own, this gel doesn't last more than a few hours before it smudges and fades into nothingness. I'd understand if I were swimming or hiking or something, but this is while I'm computing in an air-conditioned office. Frankly, smudging plain eyeshadow with a bit of primer has lasted even longer on my eyes than this stuff does. It looks beautiful when first applied. The color is a deep coffee brown, no shimmers, and is true from pot to skin. It's just a shame it doesn't last even 6 hours on me, let alone a full 24. I would not buy this again once this pot has been used.

This is a really great eye liner. First, the product came just as described, the packaging intact and everything was as expected. Regarding the product itself, this is the best gel eyeliner I have ever used. For four main reasons: 1. because as shown in the second picture, the tip of the eyeliner pen provided is just thin enough to get that perfect liner look, and at the same time it wasn't so thin to the point where it would take forever to fill in the line. 2. just as the product states, it is definitely water resistant, which is very important because if it's a hot day, or worse if it's raining, you don't have to worry about your eyeliner getting messed up or running down. That was a big plus for me. 3. this eyeliner stayed on all day, WITHOUT GOING DULL. This is a problem I had encountered before with liquid liners before and it was so aggravating to have to keep reapplying it throughout the day, but I didn't have to worry about that with this gel liner. Once I put it on in the morning before going out, the same pigment that I saw in the morning, was there eight hours later when I went to take it off. 4. finally, the pigment of this liner was unmatched from the other liners I have used in the past. "Blackest Black" is an accurate description of the pigment of this liner. I applied it, and was pleasantly surprised because it really was the blackest black I had seen come from an eye liner. Other liners I used in the past would have a dull dark gray even though they claimed that it was black. The only issue I had with this liner was that it did smudge a little bit, but that's because I just had to wait a little longer for it to dry in order for it to be "smudge-proof" like it claims to be. Once I waited about three minutes after applying, it didn't smudge at all, and while this can get a little annoying at times, it was worth it for all the positives that came with this product. I would definitely recommend this eye liner to anyone that wants a bold, clean, dark look.