Purple Whitening Toothpaste (3.7 fl oz) – for Yellow & Sensitive Teeth | Violet Tone-Up Formula, Instantly Brightens, 24H Stain Defense, Long-Lasting Fresh Breath

LOVE THIS PRODUCT!! I am a huge Korean skincare product user and love all Korean products. This was one of my first times trying Korean oral care, and I fell in love with the toothpaste. I love the vintage metal packaging that dates back to the 1900s and the fresh scent that pops out when you open the tube. After using this toothpaste, my teeth look significantly whiter and healthier. I have received no irritation while using the product and think this is a great bang for your buck. I never really gave much thought to my toothpaste before this, but now I cannot imagine my life without it. This has become a staple in my morning routine and has become one of my favorite parts of the day, as I am always left with a fresh and clean mouth. I would 100% reccomimend you give this a try if in the market for a new toothpaste.

It does exactly what it’s supposed to do. I have been using it for 3 weeks and although not drastic, my teeth are a bit whiter. I actually like the taste. It’s a strong peppermint like Canada mints, white and pink cylinder candies, that I used to eat when I was young. I’m a coffee drinker so this helps a lot and my mouth feels so fresh.

I bought this toothpaste from a recommendation by a dental hygienist influencer I saw on TikTok. I bought it mainly for the natural whitening ability it has. I was not expecting the zing the toothpaste hats. It’s a little bit spicy, but in a very good way much better than the normal mint spicy. It’s hard to explain, but I do really like it when I normally do not like the spicy mint. It makes my breath smell very fresh. It gets my teeth clean, but I don’t notice that my teeth are any whiter than what they were before. I was able to use this through chemo and found that it did not irritate my mouth at all. The texture is great. It’s not different than normal toothpaste texture. A little goes a long way, and I will probably order another one once I’m out of it. I do recommend buying a toothpaste tube squeezer as the material is a bit harder than the normal toothpaste tubes. Overall, I would definitely recommend trying this toothpaste out.

I didn’t want to use anymore dissolvable strips, mostly because of the $$$. I saw a dental hygienist post her white teeth dental routine which included just this & flossing (of course). I have this one & the pink one a whirl (same brand). I prefer this purple one. It’s incredible and so much cheaper than any of the whitening strips out there. My teeth are very sensitive as well as my gums & this does not seem to cause any sensitivity issues. I will say the only thing is that it feels a bit spicy on the tongue, so if you don’t mind that this is an effective whitening toothpaste.

Here is why I would buy it again: great results and great flavor. Why will I Never buy it again? Because the paste is too difficult go get out of the tube. After about 4 uses, the tube cracked at the edge where I tried to roll up the back, and paste is now leaking out. It's a purple mess

I love the flavor of the toothpaste and I still get fluoride and whitening. The taste is like cinnamon mint. Very nice. It’s a little pricey but it lasts a long time.

Love this toothpaste and flavor. Definitely get the key turner for it if you don’t wanna struggle when it’s almost gone. Keeps you fresh smelling for a long time and your teeth feel so clean. The whitening is 50/50, my teeth didn’t whiten so much as the yellow diminished due to the purple. No issues with sensitivity with my teeth or gums.

I really like the minty taste of this toothpaste - its more spearmint and less peppermint, which is a nice change. The toothpaste is thick and does a good job covering my teeth and foaming, etc. I'm not sure there has been significant change in my teeth shading since starting it, maybe just a shade or two? It's not like they became pearly white after a few brushes, but I'm hoping to see moderate gains over time. I did remove one star for the packaging. The tube is aluminum, which is nice, but it's very hard to squeeze out the toothpaste (and I work out with weights, so it's not like I'm super weak...). I find I have to really press it against the sink and sort of push up from the bottom to get it out - and even then it's a little plop - I find it to be a bit too much effort to get a good amount out. I suppose on the plus side, it will last longer. I do wish it was easier to squeeze the tube. And yes, I've tried those metal pin things that other similar tubes have but haven't had any luck as it's just too thick of metal or something.