---
product_id: 723874831
title: "Better & Better Purity Toothpaste | Natural Whitening Toothpaste Without Additives | Organic, Vegan, Fluoride & SLS Free | Coconut-Based Formula w/Fresh Mint Flavor | 3.4oz"
brand: "better & better"
price: "788 kr"
currency: DKK
in_stock: true
reviews_count: 8
category: "Better & Better"
url: https://www.desertcart.dk/products/723874831-better-and-better-purity-toothpaste-natural-whitening-toothpaste-without-additives
store_origin: DK
region: Denmark
---

# 100% Organic & Vegan Coconut-Based Foaming Eco-Friendly Packaging Better & Better Purity Toothpaste | Natural Whitening Toothpaste Without Additives | Organic, Vegan, Fluoride & SLS Free | Coconut-Based Formula w/Fresh Mint Flavor | 3.4oz

**Brand:** better & better
**Price:** 788 kr
**Availability:** ✅ In Stock

## Summary

> ✨ Elevate your smile with purity and purpose 🌿

## Quick Answers

- **What is this?** Better & Better Purity Toothpaste | Natural Whitening Toothpaste Without Additives | Organic, Vegan, Fluoride & SLS Free | Coconut-Based Formula w/Fresh Mint Flavor | 3.4oz by better & better
- **How much does it cost?** 788 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.dk](https://www.desertcart.dk/products/723874831-better-and-better-purity-toothpaste-natural-whitening-toothpaste-without-additives)

## Best For

- better & better enthusiasts

## Why This Product

- Trusted better & better brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Trusted & Approved:** Dentist-approved, cruelty-free, and perfect for sensitive gums.
- • **Pure & Clean Formula:** Fluoride, SLS, parabens & GMOs-free for a truly natural smile.
- • **Refreshing Mint Boost:** Organic peppermint, spearmint & menthol deliver lasting fresh breath.
- • **Gentle Whitening Power:** Mild abrasives and coconut foaming agents lift stains without sensitivity.
- • **Conscious & Sustainable:** Recyclable sugarcane tube, BPA-free and carbon neutral packaging.

## Overview

Better & Better Purity Toothpaste is a 3.4oz fluoride-free, organic, and vegan toothpaste crafted with coconut-based foaming agents and a fresh mint blend. Free from harsh chemicals like SLS, parabens, and artificial additives, it offers gentle whitening and lasting freshness while supporting eco-conscious living with recyclable, BPA-free packaging.

## Description

desertcart.com : Better & Better Purity Toothpaste | Natural Whitening Toothpaste Without Additives | Organic, Vegan, Fluoride & SLS Free | Coconut-Based Formula w/Fresh Mint Flavor | 3.4oz : Health & Household

Review: Clean Ingredients, Gentle Whitening, and Great Flavor - I’ve been really happy with Better & Better Purity Toothpaste. I switched because I wanted a fluoride‑free option without harsh ingredients, and this one checks all the boxes. I love that it’s free from SLS, parabens, artificial flavors, and other unnecessary additives—just clean, vegan ingredients I actually recognize. The formula is gentle but effective. My teeth feel clean and polished after brushing, and it does a great job lifting surface stains without irritating my gums or causing sensitivity. I especially appreciate that it uses mild abrasives and coconut‑based foaming agents instead of anything harsh. The mint flavor is another big win. The blend of organic peppermint, spearmint, and menthol is refreshing without being overpowering, and there’s no fake or lingering aftertaste. My mouth feels fresh and clean every time. It’s also nice knowing the packaging is thoughtfully designed—recyclable, sugarcane‑based, and BPA‑free. Overall, this toothpaste feels like a better choice for both my oral care routine and the environment. If you’re looking for a high‑quality, fluoride‑free toothpaste that’s gentle, effective, and made with clean ingredients, I’d definitely recommend this one.
Review: I loved - I've been using the Purity toothpaste from Better & Better and honestly it has surprised me quite a bit. The first thing that caught my attention was that it is made with "Simply Clean" ingredients, which gave me confidence because I try to use more natural products in my daily routine. I like that it is free of SLS and fluoride, in addition to not containing artificial colors or flavors. It is an excellent option if you have sensitive gums, since it feels soft when brushing and is not abrasive. The Fresh Mint flavor is pleasant and leaves a feeling of lasting freshness without being too strong. Something that I also value a lot is that it is vegan, cruelty-free and GMO-free, and that the packaging is recyclable and BPA-free. That makes me feel like I'm choosing a more environmentally conscious product. As for whitening, I have noticed that it helps keep my teeth cleaner and brighter when I use it constantly, although it is not an extreme whitening, but more natural and progressive.

## Features

- Out With the Bad: No fluoride. No SLS. No parabens. No GMOs. Better & Better Purity Toothpaste is free from animal products, irritants, and unnecessary additives—no triclosan, carrageenan, gluten, microbeads, artificial colors, flavors, or preservatives. Just what your mouth needs—nothing it doesn’t.
- In With the Better: Fluoride-free, certified organic, and dentist approved—Purity is made with only clean, vegan ingredients you recognize. With organic coconut oil, organic peppermint, organic spearmint, organic menthol, and baking soda, this natural formula supports a healthier smile with every brush.
- Naturally Whiter, Gently Cleaner: Our safe, fluoride-free formula features gentle scrubbers and coconut-based foaming agents (no SLS) that lift surface stains while caring for sensitive teeth. Get that clean, polished feel—no harsh abrasives needed.
- Fresh Mint Flavor, Pure and Simple: Enjoy the refreshing blend of organic peppermint, spearmint, and menthol that cools without overwhelming. This naturally smooth mint finish leaves your breath fresh and your mouth feeling clean—without any fake aftertastes.
- Conscious Packaging, Better Impact: Our recyclable sugarcane-based tubes are BPA-free and carbon neutral, helping you care for the planet as much as your mouth. Better & Better chooses better materials at every step, so your routine leaves a lighter footprint.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0F3NPGTTY |
| ASIN  | B0F3NPGTTY |
| Age Range Description | All Ages |
| Best Sellers Rank | #52,646 in Health & Household ( See Top 100 in Health & Household ) #624 in Toothpaste |
| Brand Name | Better & Better |
| Capacity | 3.4 Fluid Ounces |
| Customer Reviews | 4.5 4.5 out of 5 stars (92) |
| Date First Available  | April 4, 2025 |
| Flavor | Purity |
| Item Form | Paste |
| Manufacturer | Better & Better |
| Manufacturer  | Better & Better |
| Material Features | Natural, Plant Based |
| Number of Items | 3 |
| Package Dimensions  | 6.85 x 5.04 x 1.69 inches; 13.12 ounces |
| Product Benefits | Whitening |
| Target Audience | Unisex-Adults |
| UPC | 850029558385 |
| Unit Count | 10.2 Ounce |

## Product Details

- **Age Range (Description):** All Ages
- **Brand:** Better & Better
- **Flavor:** Purity
- **Item Form:** Paste
- **Material Feature:** Natural, Plant Based

## Images

![Better & Better Purity Toothpaste | Natural Whitening Toothpaste Without Additives | Organic, Vegan, Fluoride & SLS Free | Coconut-Based Formula w/Fresh Mint Flavor | 3.4oz - Image 1](https://m.media-amazon.com/images/I/616SlfS4HmL.jpg)

## Available Options

This product comes in different **Size, Flavor** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Clean Ingredients, Gentle Whitening, and Great Flavor
*by B***E on March 17, 2026*

I’ve been really happy with Better & Better Purity Toothpaste. I switched because I wanted a fluoride‑free option without harsh ingredients, and this one checks all the boxes. I love that it’s free from SLS, parabens, artificial flavors, and other unnecessary additives—just clean, vegan ingredients I actually recognize. The formula is gentle but effective. My teeth feel clean and polished after brushing, and it does a great job lifting surface stains without irritating my gums or causing sensitivity. I especially appreciate that it uses mild abrasives and coconut‑based foaming agents instead of anything harsh. The mint flavor is another big win. The blend of organic peppermint, spearmint, and menthol is refreshing without being overpowering, and there’s no fake or lingering aftertaste. My mouth feels fresh and clean every time. It’s also nice knowing the packaging is thoughtfully designed—recyclable, sugarcane‑based, and BPA‑free. Overall, this toothpaste feels like a better choice for both my oral care routine and the environment. If you’re looking for a high‑quality, fluoride‑free toothpaste that’s gentle, effective, and made with clean ingredients, I’d definitely recommend this one.

### ⭐⭐⭐⭐⭐ I loved
*by J***A on February 16, 2026*

I've been using the Purity toothpaste from Better & Better and honestly it has surprised me quite a bit. The first thing that caught my attention was that it is made with "Simply Clean" ingredients, which gave me confidence because I try to use more natural products in my daily routine. I like that it is free of SLS and fluoride, in addition to not containing artificial colors or flavors. It is an excellent option if you have sensitive gums, since it feels soft when brushing and is not abrasive. The Fresh Mint flavor is pleasant and leaves a feeling of lasting freshness without being too strong. Something that I also value a lot is that it is vegan, cruelty-free and GMO-free, and that the packaging is recyclable and BPA-free. That makes me feel like I'm choosing a more environmentally conscious product. As for whitening, I have noticed that it helps keep my teeth cleaner and brighter when I use it constantly, although it is not an extreme whitening, but more natural and progressive.

### ⭐⭐⭐⭐⭐ Clean & Gentle Everyday Toothpaste
*by G***G on January 28, 2026*

Great toothpaste! Leaves my mouth feeling very clean and fresh, with a mild mint flavor. I love that it’s natural, vegan, and free from fluoride and SLS — gentle yet effective for everyday use.

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.dk/products/723874831-better-and-better-purity-toothpaste-natural-whitening-toothpaste-without-additives](https://www.desertcart.dk/products/723874831-better-and-better-purity-toothpaste-natural-whitening-toothpaste-without-additives)

---

*Product available on Desertcart Denmark*
*Store origin: DK*
*Last updated: 2026-04-24*