ATTITUDE Liquid Laundry Detergent, EWG Verified, HE Compatible, Plant-Based & Vegan, Natural Laundry Soap, Citrus Zest Scent, 40 Loads, 2 Liters

I've followed the work of the Environmental Working Group and their recommendations for clean food for years. I am VERY scent and chemical sensitive, and instantly get dizzy and sick feeling with many products. I have had to return several of the well known "natural" cleaning products out there (little bottles of concentrate) I was was really happy to find the ATTITUDE products and see that they are EWG endorsed, and how clean and environmentally responsible they are. Some complain about "not enough smell" -I think this is GREAT! A strong and lasting scent is a sign of artificial/chemical additives. I love this body wash -subtle but lovely smell, non drying, effective. and I now use ALL Attitude products in my home. Really a great company.

Love this laundry soap. Smells great but not overpowering like so many Leaves my clothes clean and feels like a cleaner products. Use this often and go through lots. Even though it’s expensive it’s worth it

Love the fragrance

Scent is alright, not too long lasting in my opinion. The bottle arrived quickly and undamaged. My clothes came out of the wash fresh, soft and I felt like it’s a very good product in general. But I won’t be purchasing this again simply because the design for the cap isn’t suitable for measuring. The remaining product will spill out once you close the bottle up and it got everywhere in my cupboard.

I’ve been using Attitude laundry detergent for a while and I’m really impressed. It cleans clothes properly, even my child’s messy outfits, without needing a lot of product. The scent is light and fresh, not overpowering. What I love most is that it’s gentle, no irritation and it works perfectly for sensitive skin. It also rinses out easily and doesn’t leave residue. Great eco-friendly option that actually works. I’d definitely buy it again.

Product is very good but the lid that's used to measure the liquid doesn't have a proper cup inside and the leftover liquid oozes all over the bottle

Very good

This laundry detergent cleans clothes effectively, removing dirt and stains while leaving fabrics fresh and pleasant-smelling. It dissolves well in water and works efficiently in both hand wash and machine wash. The formula is gentle on clothes, helping maintain fabric quality and color over time. A small amount goes a long way, making it economical and good value for money. Overall, it’s a reliable detergent for everyday laundry needs.