---
product_id: 528670290
title: "Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI"
price: "640 kr"
currency: DKK
in_stock: true
reviews_count: 8
url: https://www.desertcart.dk/products/528670290-rewired-the-mckinsey-guide-to-outcompeting-in-the-age-digital
store_origin: DK
region: Denmark
---

# Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI

**Price:** 640 kr
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI
- **How much does it cost?** 640 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.dk](https://www.desertcart.dk/products/528670290-rewired-the-mckinsey-guide-to-outcompeting-in-the-age-digital)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Comprehensive guide from McKinsey on building capabilities to harness tech, create great customer experiences, lower costs, and generate value in the digital and AI era.

Review: Well worth a read - Interesting book .. Rewired is a clear, practical guide to digital and AI transformation. Drawing on McKinsey’s experience with hundreds of companies, it shows how to build lasting capabilities, not just chase quick wins. The book balances strategy with actionable frameworks, making it valuable for leaders and practitioners alike. A must-read for anyone serious about scaling innovation and future-proofing their business."
Review: Brilliant guide to DT and AI - Excellent guide to what AI is all about and how orgs are doing digital transformation. I refer to this book most days

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 46,271 in Books ( See Top 100 in Books ) 44 in Managers' Guides to Computing 48 in E-Commerce (Books) 440 in Computer Science (Books) |
| Customer Reviews | 4.4 out of 5 stars 477 Reviews |

## Images

![Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI - Image 1](https://m.media-amazon.com/images/I/71kX2kNTncL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Well worth a read
*by M***C on 29 December 2025*

Interesting book .. Rewired is a clear, practical guide to digital and AI transformation. Drawing on McKinsey’s experience with hundreds of companies, it shows how to build lasting capabilities, not just chase quick wins. The book balances strategy with actionable frameworks, making it valuable for leaders and practitioners alike. A must-read for anyone serious about scaling innovation and future-proofing their business."

### ⭐⭐⭐⭐⭐ Brilliant guide to DT and AI
*by C***E on 12 January 2026*

Excellent guide to what AI is all about and how orgs are doing digital transformation. I refer to this book most days

### ⭐⭐⭐⭐ Very good
*by H***S on 3 July 2023*

This is a great study of the different elements needed to go AI-first. Breaks the problem space into chunks, starting with first determining which business domains to remained, before moving on to such things as operating model, data architecture and change management. Well worth a read, whether you are a CEO or just someone interested in how (practically) AI can be implemented at scale.

## Frequently Bought Together

- Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI
- The Digital Transformation Roadmap: Rebuild Your Organization for Continuous Change
- The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing)

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---

*Product available on Desertcart Denmark*
*Store origin: DK*
*Last updated: 2026-03-05*