Welbeck Ogilvy on Advertising
Product ID: 512205420
🏆Top #10 Advertising bestseller
📚288 pages of expert insights
🧠Data-driven & psychology-based strategies
377 kr
1
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Description
📈 Elevate your brand game with Ogilvy’s timeless advertising genius!
- CUT THROUGH THE NOISE - Embrace clarity and simplicity in messaging to dominate fragmented attention spans.
- DATA MEETS CREATIVITY - Harness research-backed strategies fused with human psychology for impactful campaigns.
- RESPECT YOUR AUDIENCE - Learn ethical persuasion that builds authentic brand loyalty.
- BLUEPRINT FOR BRAND SUCCESS - A strategic guide trusted by elite marketers and business leaders alike.
- MASTER THE ART OF PERSUASION - Unlock timeless advertising principles that shape market leaders.
‘Ogilvy on Advertising’ by David Ogilvy is a 288-page paperback bestseller ranked #10 in Advertising, offering a disciplined, research-driven framework for creating authentic, effective marketing. This book blends psychology, data, and ethical persuasion to provide foundational strategies that empower professionals to build enduring brands and influence markets with clarity and integrity.
Specifications
| Best Sellers Rank | #1,915 in Books ( See Top 100 in Books ) #4 in Advertising #12 in Communication & Media Studies #13 in Social & Cultural History |
| Customer reviews | 4.5 4.5 out of 5 stars (292) |
| Dimensions | 13 x 2.6 x 19.6 cm |
| Edition | 1st |
| ISBN-10 | 1802794964 |
| ISBN-13 | 978-1802794960 |
| Item weight | 1.05 Kilograms |
| Language | English |
| Print length | 288 pages |
| Publication date | 2 February 2023 |
| Publisher | Headline Welbeck Non-Fiction |
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