--- product_id: 484151117 title: "Seventh Generation, Laundry Detergent Ultra Power Plus Clean Scent, 23.1 Fl Oz" brand: "seventh generation" price: "470 kr" currency: DKK in_stock: true category: "Seventh Generation" url: https://www.desertcart.dk/products/484151117-seventh-generation-laundry-detergent-ultra-power-plus-clean-scent-23 store_origin: DK region: Denmark --- # 6x enzyme power 60% less plastic 66 loads in 23oz Seventh Generation, Laundry Detergent Ultra Power Plus Clean Scent, 23.1 Fl Oz **Brand:** seventh generation **Price:** 470 kr **Availability:** βœ… In Stock ## Summary > 🌍 Clean smarter, live lighter β€” join the eco-laundry revolution! ## Quick Answers - **What is this?** Seventh Generation, Laundry Detergent Ultra Power Plus Clean Scent, 23.1 Fl Oz by seventh generation - **How much does it cost?** 470 kr with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.dk](https://www.desertcart.dk/products/484151117-seventh-generation-laundry-detergent-ultra-power-plus-clean-scent-23) ## Best For - seventh generation enthusiasts ## Why This Product - Trusted seventh generation brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Compact & Eco-Chic:** 66 loads packed into a sleek 23oz bottle using 60% less plastic and 50% less waterβ€”clean clothes, cleaner planet. - β€’ **Certified Safer Choice:** EPA Safer Choice certified for a toxin-free, family-friendly laundry routine you can trust. - β€’ **Lightweight & Space-Savvy:** 75% lighter than traditional 100oz bottles, perfect for busy millennials who value convenience and sustainability. - β€’ **Precision Dosing, Zero Waste:** Easy Dose tech delivers the perfect detergent amount every timeβ€”just one squeeze, no guesswork. - β€’ **Powerhouse Clean with 6 Enzymes:** Ultra-concentrated formula harnesses 6 potent enzymes and surfactants to obliterate stubborn stains. ## Overview Seventh Generation Ultra Power Plus Clean Laundry Detergent is a highly concentrated, eco-friendly formula delivering 66 powerful loads in a compact 23oz bottle. Featuring innovative Easy Dose technology for precise use, it combines 6 enzymes and surfactants to tackle tough stains while reducing plastic waste by 60% and water usage by 50%. EPA Safer Choice certified and designed for modern, mindful households seeking effective, sustainable cleaning. ## Description Product Description Life is complicated. Laundry shouldn't be. With Seventh Generation new easy dose Ultra concentrated laundry detergent, you get the right amount of liquid-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60 percent less plastic, 50 percent less water, and is 75 percent lighter than our 100oz bottle. With no unnecessary ingredients, easy dose power plus has 6 powerful enzymes and surfactants for a powerful clean that fights even the most stubborn stains. A safer Choice EPA certified product, it's also a great choice for your busy family. Easy to use, easy to store, and easy to love-our Ultra concentrated laundry detergent is about to change the way you think about clean. At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home-and for the community and environment outside of it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. We believe it is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future For the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are Certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation products, you're joining us in nurturing the health of the next seven generations. Ingredients WATER, LAURETH-6 (PLANT-DERIVED CLEANING AGENT), GLYCERIN (PLANT-DERIVED ENZYME STABILIZER), CAPRYLYL / DECYL GLUCOSIDE (PLANT-DERIVED CLEANING AGENT), SODIUM OLEATE (PLANT-DERIVED ANTI-FOAMING AGENT), PROPYLENE GLYCOL (SYNTHETIC PROCESSING AID), PROTEASE ENZYME BLEND (PLANT-BASED SOIL REMOVER), SODIUM CHLORIDE (MINERAL-BASED VISCOSITY MODIFIER), PECTINASE ENZYME BLEND (PLANT-BASED SOIL REMOVER), AMYLASE ENZYME BLEND (PLANT-BASED SOIL REMOVER), MANNANASE ENZYME BLEND (PLANT-BASED SOIL REMOVER), BENZISOTHIAZOLINONE (SYNTHETIC PRESERVATIVE), METHYLISOTHIAZOLINONE (SYNTHETIC PRESERVATIVE), PLANT-DERIVED FRAGRANCES: CITRUs AURANTIUM DULCIS (ORANGE) FRUIT EXTRACT, JUNIPERUs VIRGINIANA (CEDAR) OIL, CITRUs AURANTIUM DULCIS (ORANGE) PEEL OIL, LINALOOL, POGOSTEMON CABLIN (PATCHOULI) OIL, JUNIPERUs MEXICANA (CEDAR) OIL, ISOAMYL SALICYLATE, LAVANDULA HYBRIDA (LAVANDIN) OIL, CITRUs AURANTIUM BERGAMIA (BERGAMOT) FRUIT OIL, CITRUs LIMON (LEMON) PEEL OIL, EUCALYPTUs GLOBULUs LEAF OIL, GERANIOL, PINENE BETA, HELIOTROPINE, EUGENIA CARYOPHYLLUs (CLOVE) LEAF OIL, POGOSTEMON CABLIN (PATCHOULI) LEAF EXTRACT, ROSMARINUs OFFICINALIS (ROSEMARY) LEAF OIL, CITRUs AURANTIFOLIA (LIME) OIL, CYMBOPOGON MARTINI (PALMAROSA) OIL, STYRAX TONKINENSIS RESIN EXTRACT, CISTUs LADANIFERUs RESIN, BULNESIA SARMIENTOI (GUAIACWOOD) OIL, AMYRIS BALSAMIFERA BARK OIL, CANANGA ODORATA (YLANG YLANG) FLOWER OIL, CINNAMAL, CORIANDRUM SATIVUM (CORIANDER) FRUIT OIL, FOENICULUM VULGARE (FENNEL) OIL, ILLICIUM VERUM (ANISE) FRUIT/SEED OIL, VANILLIN, SALVIA SCLAREA (CLARY SAGE) OIL, GAMMA-DECALACTONE, PELARGONIUM GRAVEOLENS (GERANIUM) FLOWER OIL, CITRUs AURANTIUM AMARA (BITTER ORANGE) LEAF/TWIG OIL, PHENETHYL ALCOHOL, 3-HEXENOL, CISTUs LADANIFERUs RESIN ABSOLUTE, FERULA GALBANIFULA (GALBANUM) RESIN OIL, GAMMA-NONALACTONE, MYROXYLON PEREIRAE (BALSAM PERU) OIL, ARTEMISIA PALLENS (DAVANA) FLOWER OIL, DIMETHYL HEPTENAL, BOSWELLIA CARTERII OIL, FUCUs VESICULOUs EXTRACT ## Features - Our Seventh Generation Easy dose auto-dosing technology measures the right detergent amount-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need - 6x cleaning agent: a powerful clean that fights even the most stubborn stains with 6 powerful enzymes and surfactants - Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle that's easy to store, and easy to feel good about - Small dose, big clean: 60 percent less plastic, 50 percent less water, and 75 percent lighter than our 100 fl oz bottle - Safer Choice EPA Certified ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B08WV69C9B | | ASIN | B08WV69C9B | | Active Ingredients | Surfactants, Builders, Enzymes | | Allergen Information | Contains: Sulphites Free | | Benefits | Concentrate | | Best Sellers Rank | 118,863 in Grocery ( See Top 100 in Grocery ) 755 in Liquid Detergent | | Brand Name | Seventh Generation | | Country of Origin | USA | | Country of origin | USA | | Customer Reviews | 4.4 4.4 out of 5 stars (1,190) | | Customer reviews | 4.4 4.4 out of 5 stars (1,190) | | Department | All Ages/Unisex | | Formulation Type | Concentrated | | Global Trade Identification Number | 00732913449736 | | Guaranteed software updates until | unknown | | Item Dimensions | 6.1 x 9.8 x 22.4 centimetres | | Item Form | Liquid | | Item Weight | 23 Ounces | | Item model number | 0732913449736 | | Liquid Volume | 23.1 Fluid Ounces | | Manufacturer | Unilever | | Manufacturer | Unilever | | Material Features | Concentrated | | Material Type Free | Phthalate Free | | Model Number | 0732913449736 | | Number of Items | 1 | | Part Number | 0732913449736 | | Product Dimensions | 6.1 x 9.78 x 22.38 cm; 652.04 g | | Scent | Ultra Power Plus | | Skin Type | All | | Specific Uses For Product | Machine Wash | | UPC | 732913449736 | | Unit Count | 680.19 millilitre | ## Product Details - **Allergen information:** Contains: Sulphites Free - **Brand:** Seventh Generation - **Item form:** Liquid - **Item weight:** 23 Ounces - **Material Type Free:** Phthalate Free - **Material feature:** Concentrated - **Number of items:** 1 - **Scent:** Ultra Power Plus - **Specific uses for product:** Machine Wash - **Unit count:** 680.19 millilitre ## Images ![Seventh Generation, Laundry Detergent Ultra Power Plus Clean Scent, 23.1 Fl Oz - Image 1](https://m.media-amazon.com/images/I/91Rhx-gik5L.jpg) ## Frequently Bought Together - Seventh Generation Laundry Detergent, 23 oz (66 Loads) Ultra Concentrated EasyDose, Power+ Clean Scent - Seventh Generation Dishwasher Detergent Packs for sparkling dishes Free & Clear Dishwasher Tabs (72 Count) - Seventh Generation Foaming Dish Spray, 3 Refills and 1 Sprayhead, 16 Fl Oz (Pack of 3) --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.dk/products/484151117-seventh-generation-laundry-detergent-ultra-power-plus-clean-scent-23](https://www.desertcart.dk/products/484151117-seventh-generation-laundry-detergent-ultra-power-plus-clean-scent-23) --- *Product available on Desertcart Denmark* *Store origin: DK* *Last updated: 2026-09-17*