---
product_id: 253428963
title: "Specialty Magnetic Primer"
brand: "rust-oleum"
price: "731 kr"
currency: DKK
in_stock: true
reviews_count: 5
category: "Rust Oleum"
url: https://www.desertcart.dk/products/253428963-specialty-magnetic-primer
store_origin: DK
region: Denmark
---

# smooth, no sanding needed 2x magnetic strength dry to touch in 30 mins Specialty Magnetic Primer

**Brand:** rust-oleum
**Price:** 731 kr
**Availability:** ✅ In Stock

## Summary

> 🧲 Unlock magnetic magic on your walls—because ordinary surfaces are so last season!

## Quick Answers

- **What is this?** Specialty Magnetic Primer by rust-oleum
- **How much does it cost?** 731 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.dk](https://www.desertcart.dk/products/253428963-specialty-magnetic-primer)

## Best For

- rust-oleum enthusiasts

## Why This Product

- Trusted rust-oleum brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Fast-Dry Formula:** Touch dry in 30 minutes, so you can move on to your creative projects faster.
- • **Magnetize Your Space:** Transforms any smooth surface into a magnetic playground with 2x the pull power.
- • **Safe Near Electronics:** Charcoal-based primer that’s safe to use around your gadgets and devices.
- • **Effortless Application:** One coat, roller-friendly formula—no sanding, no hassle, just smooth coverage.
- • **Versatile & Multi-Functional:** Perfect for home, office, or school—turn walls, wood, metal, and drywall into interactive surfaces.

## Overview

Rust-Oleum Specialty Magnetic Primer is a charcoal-gray base coat that converts smooth surfaces into magnet-attracting walls with up to twice the magnetic strength. Covering 39-48 sq ft per quart, it dries to touch in 30 minutes and requires no sanding. Ideal for indoor use on wood, metal, drywall, and more, it’s safe near electronics and perfect for creating functional, interactive spaces at home, school, or work.

## Description

Rust-Oleum Specialty Magnetic Primer is a dark gray base coat designed to convert a simple surface into one that attracts magnets. Reason To Use: 1. Coverage: It covers a surface area of 39-48 square feet. /quart (1 coat)2. Easy to apply: Simply stir and apply. A single coat, roller application that anyone can apply. Smooth texture, absolutely no sanding required!3. Multi-purpose: Can be used for work, school or home applications. Recommend Use: Can be applied to wood, metal, masonry, drywall, plaster

Review: The container must have been in storage for months as when it made it to me it was almost solid and it required a lot of effort to get it to any fluid condition to be able to apply it
Review: Very good product for creating a magnetic wall. But I wish it could be a little cheaper

## Features

- ✔ Creates a surface that attracts magnet ✔ Delivers up to 2x the magnetic strength ✔ Can top coated with latex paint ✔ Creates a multi-functional surface ✔ Dry to touch time: 30 minutes ✔ Safe to use near electronics
- A charcoal based finish that can be applied to any smooth surface.
- It leaves behind a dark primer smeared with tiny flecks of iron and magnets are attracted to these flakes of iron.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B003ZW7XL4 |
| Age Range Description | 12+ |
| Best Sellers Rank | #32,235 in Tools & Home Improvement ( See Top 100 in Tools & Home Improvement ) #24 in Primer Paint |
| Brand Name | Rust-Oleum |
| Color | Light Grey |
| Color Code | #000000 |
| Container Type | Can |
| Coverage | 39 to 48 square feet per coat |
| Customer Reviews | 3.7 3.7 out of 5 stars (609) |
| Dry Time In Hours | 0.5 |
| Finish Type | Matte |
| Full Cure Time | 0.5 Hours |
| Global Trade Identification Number | 00020066193652 |
| Included Components | 1 |
| Indoor Outdoor Usage | Indoor |
| Is Waterproof | False |
| Item Form | Aerosol |
| Item Volume | 1 Quarts |
| Item Weight | 2.06 Kilograms |
| Manufacturer | Rust-Oleum |
| Model Number | 247596 |
| Paint Type | Specialty |
| Part Number | 247596 |
| Size | QUART |
| Special Features | Smooth |
| Specific Uses For Product | Interior/Exterior |
| Surface Recommendation | Metal |
| UPC | 020066193652 |
| Unit Count | 1 Count |
| Water Resistance Level | Not Water Resistant |

## Product Details

- **Brand:** Rust-Oleum
- **Colour:** Light Grey
- **Finish type:** Matte
- **Item volume:** 1 Quarts
- **Size:** QUART

## Images

![Specialty Magnetic Primer - Image 1](https://m.media-amazon.com/images/I/71tURN5ND8L.jpg)

## Questions & Answers

**Q: Can you put rust-oleum dry erase paint over top of this?**
A: I did, magnets would not attract to the wall. Had to use twice as much of the dry erase paint as it called for.

**Q: Does it come in white??**
A: No it’s a primer

**Q: Some have mentioned the rough texture, or "goopiness", clumps, and/or drips. Can this be sanded to smooth between the many coats, and not affect it?**
A: It does have a texture. I would not say it was rough. I did not have any goopiness, clumps and drips. I am not sure if you can sand it or not.

**Q: How long should I wait for the paint to dry(4 coats), so I can paint it over with the chalkboard paint?**
A: One layer could be about 30-45 minutes. It won’t do 4 layers on a large surface. You’ll need more

## Customer Reviews

### ⭐ Review
*by A***2 on 30 December 2019*

The container must have been in storage for months as when it made it to me it was almost solid and it required a lot of effort to get it to any fluid condition to be able to apply it

### ⭐⭐⭐⭐⭐ Review
*by A***R on 20 June 2020*

Very good product for creating a magnetic wall. But I wish it could be a little cheaper

### ⭐⭐⭐⭐⭐ Review
*by C***S on 21 June 2013*

I tried this product despite what I felt mostly negative reviews. The positive reviews basically have all had the same response. FOLLOW THE INSTRUCTIONS. 1. On the can it states 3 thin c,,oats are better than 2 thick coats. It also states to mix for at least 10 minutes. It should be a dark gray as oppoee to the black. That tells me it is similar to an epoxy base but the "metal" must be warmed up. Lastly it states 1 can can cover 16 sq ft for three coats. a.) Now a quart of paint should cover 100 sq ft. This covers about 48 sq ft if you lay the paint on as the manufacturer states. So if you are painting 100-120 sq ft in a single can you need to put on at least three cans before it is effective. I placed 5 coats on thus far and a coverage area of 260 sq ft. Based on the logic 1 can covers 3 coats of 16 sq ft or 48 sq ft total it should take me 16.25 cans. I have current put on about 11.5 with two coats to go. Wait at least 12-18 hours before trying the magnets. Currently the magnets hold great. I am putting on two more coats based on what the manufacture states. It is not easy and not cheap. If you don't have the patience don't mess with it. #1 It takes about a hour to cover 100sq ft with a 6 inch foam roller. #2 I stirred the paint with a paint whisk and drill for those ten minutes and poured small amounts at a time into the tray. Each time I went back for more paint I stirred for 5 minutes. #3 IF it does not work you probably are not mixing it enough or don't have enough paint on. FOLLOW THE INSTRUCTIONS. Oh yeah if you are hanging up magnets on walls that are not straight it won't work. My walls are plaster and when placing letter magnets on I see curves on the plaster. MAGNETD won't stick to this but that is not then products fault, it needs to be able to have surface contact to hold. #4 It is paint. I have read the reviews it smells, it is hard to wash off. REALLY??? It is paint. If it had no smell or does not stick to your skin I would think something is wrong. Open windows and grab GOJO orange with wet hands and work the paint out. A shower afterwards will get the rest out.

## Frequently Bought Together

- Rust-Oleum 247596 Magnetic Primer 30 oz
- Rust-Oleum 301450 Specialty Chalkboard Brush-On Paint, 30 fl oz, Flat Black
- Pro Grade, Paint Brushes, 5-Piece, Paint Brush Set: Flat & Angle Brushes for Latex and Oil Paints, Stains, Interior & Exterior Home Improvement

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*Product available on Desertcart Denmark*
*Store origin: DK*
*Last updated: 2026-04-23*