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🎯 Nail your eye look all day with Milani’s crease-proof magic!
Milani Eyeshadow Primer is a creamy, lightweight gel that maximizes eyeshadow pigment and wear for up to 8 hours. Its invisible matte finish suits all skin tones, creating a smooth base that prevents creasing and fallout. Easy to apply and vegan-certified, this primer is a top-rated, cruelty-free essential for vibrant, long-lasting eye makeup.






















| ASIN | B00DNK6R1U |
| ASIN | B00DNK6R1U |
| Best Sellers Rank | #4,464 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #4 in Eyeshadow Bases & Primers |
| Brand Name | Milani |
| Container Type | Tube |
| Country as Labeled | United States |
| Coverage | Lightweight |
| Customer Reviews | 4.3 4.3 out of 5 stars (10,435) |
| Finish Types | Matte or Semi-Matte |
| Global Trade Identification Number | 00717489420013 |
| Item Dimensions | 1.81 x 0.8 x 6.5 inches |
| Item Form | Gel |
| Item Highlight | Creamy, Light-Weight, Crease And Smudge-Proof Eyeshadow Primer Extends Makeup Wear For Up To 8Hrs. Vegan & Cruelty-Free. |
| Item Volume | 0.3 fluid ounces |
| Item Weight | 9.07 g |
| Item model number | MESP-01 |
| Manufacturer | Milani |
| Manufacturer | Milani |
| Manufacturer Part Number | MESP-01 |
| Material Features | Cruelty Free |
| Material Type Free | Cruelty-free |
| Model Number | MESP-01 |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | Enhances eyeshadow color and wear, prevents fallout |
| Product Dimensions | 1.81 x 0.8 x 6.5 inches; 0.31 ounces |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Cruelty Free |
| UPC | 717489420013 |
| UPC | 717489420013 |
K**I
Better than UDPP, TFSI, or WnW eye primer!
I have used a variety of eye primers in the past 8 years or so, and I have to say, I think the Milani eye primer is very likely to be my favorite, not just among the cheaper options but also against high end stuff too. In the past the two I used most were the Urban Decay Primer Potion and the Too Faced Shadow Insurance. I started with UDPP but eventually moved over to using TFSI as I liked the texture of TFSI more. UDPP always felt a bit more oily and liquidy compared to TFSI. The problem I ended up having with TFSI is that after a while it separates, and then it turns into greasy mess too. Later I started using the Wet n Wild eye primer, which I really liked for a long time. I pretty much liked the WnW as much as I liked TFSI, maybe a little more since it's cheaper. However I noticed the WnW primer had kind of opposite problem of both UDPP and TFSI - whereas UDPP and TFSI are both more liquidy and oily (esp after TFSI separates), I find the WnW to be rather dry. I stopped wearing makeup for a couple of years, then recently I picked up a couple tubes of UDPP when it was on sale during black friday, thinking it's gotten much cheaper and surely UDPP is good. Except I realized that it REALLY is much liquidier and greasier than I prefer. Because of the liquidy texture, it seems to take much longer to pat it onto my lid, and the greasiness/liquidiness ends up not playing nice with the foundation around my eye area. I tried to not put any fdnt on my eyelid, but it still was creating patchiness when I tried to blend it out at the edge of where the fdnt would meet the primer. I noticed that the WnW primer was doing the same thing (though not as obvious). At this point I don't have a tube of regular TFSI, just a sample of TFSI champaigne - and that was also doing the same thing. I picked the Milani eye primer up on a whim due to emilynoel83's youtube vids. The texture is absolutely perfect - it's not liquidy/greasy like the UDPP, but it's not nearly as dry as WnW either. Only time will tell if it separates or changes texture though, but even comparing brand new tubes of UDPP, WnW, and this together, this still have the best texture. It also blends onto my eyelid super easily with zero patchiness where it meets foundation. I also find that it doesn't disturb my concealer under my eyes either, and in general it somehow melds into my eyelid with minimum amount of need to pat/blend. Both UDPP and WnW takes much longer. I also find that I can simply pat it to blend, whereas both UDPP and WnW i had to tug/swipe (which then can cause more patchiness against fdnt and concealer). In terms of performance, it works as well as the other two. I have oily skin but monolid so there's no crease to worry about. Most primers work well on me, so just like with UDPP, WnW, and TFSI, this kept my eyeshadows on with no fading or melting, and vibrant all day. I have yet to experience any oily pooling at the corner of my eyes from liner either (which used to happen back in the days, but it could've been because of the liner and not primer issues). For the price I paid, which is even cheaper than when UDPP went on sale, this is an excellent product. I currently have a full new-ish tube of UDPP, an old sample of TFSI Champaigne, and a new-ish tube of WnW, and I still only wanna use this. I also have a back up tube of UDPP that i literally do not know what to do with now. Remind self to never buy backups, no matter how discounted, because I might find stuff I like better! I believe the WnW primer is cheaper than this retail price (although with amazon S&S the price difference was only in cents level), but since the WnW is so much drier, I definitely still prefer this. I'd rather shell over a couple of extra dollars and not run into my eyeprimer screwing with my foundation.
A**Y
Perfect for oily lids!
I love wearing big winged eyeliner but I have extremely oily lids, even waterproof formulas immediately begin to transfer on me and by the end of the day it looks like I’m wearing black eyeshadow. The stila stay all day was the only liner that worked for me but recently it started to smudge on me as well, I finally decided to try out an eyelid primer and noticed this one mentioned in a lot of threads so I chose it first. I honestly wasn’t expecting it to work this well and I thought I would have to try out a couple more but it worked amazingly! I applied a small amount and dabbed it all over my eyelid with my finger and my eyeliner hasn’t moved at all (I applied it at 1:00PM today and it’s currently 8:00PM) normally by now my eyes would be watering and I’d have black eyeliner all over my crease. I also love how it’s clear enough to be undetectable but still has a very mild tint to it that makes my eyelids look like they have a filter on them. The finish is also very comfortable and velvety feeling. I also applied some maybelline fit me powder on top of it and it’s worked great so far. My black liner also looks more pigmented on top of it. Highly recommend for oily lids & eyeliner!
P**L
Who knew it's a lip primer too!
This works well as eyeshadow primer and also does a fantastic job as lip primer! My liner and lip color stay on as long as I need them to with this product.
K**Y
totz value and exceptional performance
One of those value products that I just can't quit. Before I found it I used Too Faced and it was very good, but not as good as this and much more expensive. The only negative is that sometimes when the weather changes, it can separate in the tube and you get a bit of that liquidy thing when you squeeze it out onto your finger (a few shakes of the tube clears that up, but if I'm in a rush I'll forget to do the pre-squeeze shake that avoids such). Also it's important to apply what you need and then leave it alone. If you apply it to one eye, do the other one, and then go back to put more on the first eye, it'll mess up the texture. Bottom line, I love the smooth texture, the way it covers any discoloration and "lines", and keeps the shadows in place.
D**F
Helps my eyeliner last
Lovely product. While advertised for eyeshadow, I purchased this to give longevity to my waterproof and non-waterproof eyeliners. It does extend the life of my eyeliners and eyeshadows. No more smearing/smudging on my oily hooded eyelids, nor smudges under my eyes from a weeping eye or transfer. I've had no problems with blending, goes on invisibly even though it is a tinted cream. Easy to apply and remove. A little goes a long way (I use barely a dot for under and over each eye), so although the tube may seem small, it is really a great deal. Will buy again. My application tips: - I put a tiny dab on a pinky, then share that dab between two pinkies, and gently smooth over each entire eyelid focusing right around my lash lines. - Keep eyelids taught (eyes closed, or looking down) for at least 15 seconds so it can set without creases. During this time I am usually dabbing a little bit on the lower part of my eyes as well. - I use a tiny bit of translucent powder with a small soft brush to additionally set the primer before adding waterproof eyeliner. - After eyeliner, I usually add a little bit of eyeshadow for color or contour, but this will also help set the eyeliner. - Just for piece of mind, I once again add a tiny bit of translucent powder to the eyeliner and shadow with a small brush to finish it all off.
A**R
Not for sensitive eyes
Probably works amazingly but it burned my eyelids? Possible allergy? Not sure
B**C
Perfect even during literal heat exhaustion
I went to a festival today and this kept my glitter eyeshadow PERFECT in 95-degree heat (apparently felt like 104) and with my buckets of sweat, and even stayed on as people had to fan me and cool me down with water bottles because I ended up with literal heat exhaustion. My eyeshadow Did. Not. Move. I am never going to use anything else.
T**S
Better than the premium brand
Been using this since 2016 and will hands down always use it. I’ve compared it to the premium brand and this one beats it every time. I have used it at festivals where you’re out in the elements alllll day and I will go back to my hotel with my eyeshadow looking just as good as when I left. All my other makeup up will wear off but this primer makes it so your eye make up STICKS. Easily over 12 hours of coverage.
C**I
Très bon produit
Très bonne tenue Parfait
J**A
El maquillaje aguanta todo el día
Exelente primer para el maquillaje de ojos, sombras, eyeliner, etc. Tengo la piel grasa, pero el maquillaje aguanta todo el día perfectamente y sin moverse del sitio. Suelo utilizar bastante cantidad de sombra de ojos, maquillandome el párpado entero y no se emborrona, no se acumula en el pliegue del párpado, ni tampoco pierde la intensidad por desgaste. Incluso con la ola de calor, que he estado haciendo turismo a la solana con 42 grados y sin parar, sudando como un pollo, pero la sombra de ojos seguía perfecta como si me hubiera acabado de maquillar. Esto último me ha sorprendido bastante, pero oye, muy gratamente.
T**I
Der beste Eyeshadow Primer den ich kenne!
Ich finde den Primer super! Habe ihn mir jetzt nachgekauft und da ich die erste Tube ebenfalls über Amazon gekauft habe, weiß ich dass die erste Tube über 2 Jahre gehalten hat! Und das bei nahezu täglicher Benutzung. Man braucht wirklich sehr wenig. Ich habe sehr ölige Augenlider und nach ein paar Stunden setzte sich mein Augen Make up immer ab und verschmierte. Habe viele Primer ausprobiert aber mit diesem habe ich endlich ein funktionierendes Produkt gefunden. Die Konsistenz ist recht pastös. Verteilt man ihn dann auf dem Augenlid trocknet er und hinterlässt ein leicht klebriges Gefühl. Ich pudere ihn immer ab und trage anschließend mein Augen make up auf. Und es hält! Kann ich nur empfehlen!
E**H
This product is great. I had been using urban decays primer potion ...
This product is great. I had been using urban decays primer potion and too faced shadow insurance previously and I have to say that this Milani primary works just as well. It's not sticky and provides a nice base for my eyeshadows. I use the naked palettes and have honestly not noticed any difference when using milani instead of shadow insurance. It comes in a really easy to use tube with a good tip for application directly on to the eyelid. Absolutely brilliant for the price too. I'll certainly be buying this instead of the more expensive primers in the future.
Y**Z
Me encanta
Me encanta. Mantiene las sombras durante todo el día. No es pegajoso, tiene una textura muy suave.
Trustpilot
2 months ago
2 weeks ago