--- product_id: 186153576 title: "Lasting Performance Liquid Foundation, Ivory Beige, Full Coverage, Flawless and Radiant Finish, Lightweight Formula, Smudge Resistant, Non Pore-Clogging, Fragrance Free, 35ml" brand: "max factor" price: "190 kr" currency: DKK in_stock: true reviews_count: 13 category: "Max Factor" url: https://www.desertcart.dk/products/186153576-lasting-performance-liquid-foundation-ivory-beige-full-coverage-flawless-radiant store_origin: DK region: Denmark --- # 8-hour wear High coverage Oil-free formula Lasting Performance Liquid Foundation, Ivory Beige, Full Coverage, Flawless and Radiant Finish, Lightweight Formula, Smudge Resistant, Non Pore-Clogging, Fragrance Free, 35ml **Brand:** max factor **Price:** 190 kr **Availability:** ✅ In Stock ## Summary > ⏳ Stay flawless, stay unstoppable. ## Quick Answers - **What is this?** Lasting Performance Liquid Foundation, Ivory Beige, Full Coverage, Flawless and Radiant Finish, Lightweight Formula, Smudge Resistant, Non Pore-Clogging, Fragrance Free, 35ml by max factor - **How much does it cost?** 190 kr with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.dk](https://www.desertcart.dk/products/186153576-lasting-performance-liquid-foundation-ivory-beige-full-coverage-flawless-radiant) ## Best For - max factor enthusiasts ## Why This Product - Trusted max factor brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Effortless application:** Smooth blending with fingers or brush ensures a seamless, camera-ready base in minutes. - • **All-day flawless finish:** Stay flawless from morning meetings to after-hours networking with 8-hour long-lasting coverage. - • **Sensitive skin approved:** Fragrance-free and non-comedogenic, perfect for sensitive skin without compromising on coverage. - • **Natural, professional look:** Achieve a semi-matte, natural finish that enhances your skin tone without clogging pores or irritation. - • **Weightless, breathable feel:** Experience a lightweight, oil-free formula that keeps your skin fresh and touch-proof all day. ## Overview Max Factor X Lasting Performance Liquid Foundation in 101 Ivory Beige delivers full, natural coverage that lasts up to 8 hours. Its oil-free, touch-proof formula resists smudging and transfer, while being fragrance-free and suitable for sensitive skin. Lightweight and non-comedogenic, it offers a semi-matte finish that keeps your complexion fresh and professional all day. ## Description Product Description Max Factor Lasting Performance Liquid Foundation guarantees 8 hours of stay-put perfection. Its film-forming technology perfectly covers the skin for a firmer appearance and great effect. The oil-free foundation won't even rub off on your clothes thanks to specially designed lightweight silicones and a hard-wearing touch-proof system that will stand up to any amount of rubbing or touching. The effective water-in-silicone emulsion guarantees high coverage for up to 8 hours and provides a natural look that doesn't fade or streak and stays in place from morning to evening. This non-comedogenic foundation is fragrance-free and won't clog the pores.Make-up Tips Match the foundation with the skin tone of your jawline to choose your perfect shade. Ensure even coverage and deliver a perfect flawless base to your skin by applying a small amount of the foundation in the centre of your face and then blending outwards with a foundation brush or your fingertips. Always apply the foundation in good natural light. Ingredients Aqua, cyclopentasiloxane, propylene glycol, dimethicone, talc, aluminum starch octenylsuccinate, PEG/PPG-18/18 dimethicone, sodium chloride, PVP, laureth-7, trihydroxystearin, methicone, arachidyl behenate, titanium dioxide (Nano), silica, polyglyceryl-4 Isostearate, cetyl PEG/PPG-10/1 dimethicone, hexyl laurate, ethylene/methacrylate copolymer, synthetic wax, ethylene brassylate, Behenic Acid, Polyethylene, Aluminum Hydroxide, Stearic Acid, Isopropyl Titanium Triisostearate, Sodium Dehydroacetate, methylparaben, propylparaben [+/- CI 77891, CI 77491, CI 77492, CI 77499]. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply directly to skin using a brush or fingers, blend in for a natural finish. Manufacturer Contact Information Coty, Max Factor, SW19 4DR. See more Review: Very effective!!!!!! - for the price i wasnt too sure how well it would work but it turned out to be really good!!!!! i have super broken/spotty rashy skin and this foundation quality was so good that it easily covered it all up and wasnt too crusty or greasy afterwards!!!!!! it blends super well and is super lightweight on your face so its defo a great value for money!!!!!! would for sure order again!!! :D Review: Try it in day light over the counter for colour. - Great high street liquid foundation, fantastic product by Max factor. Thin in texture, not sticky, great blend-ability, semi-matte finish. Better test the colour over the counter before buying online. ## Features - Long-lasting liquid foundation with high coverage - Provides a natural, long-lasting look for up to 8 hours - Oil free, touch-proof formula that doesn't transfer or smudge - Easy application; does not clog pores - Fragrance-free and suitable for sensitive skin ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B008BEQFAQ | | ASIN | B008BEQFAQ | | Age Range Description | Adult | | Benefits | Long-wearing, High Coverage, Sensitive Skin Care | | Best Sellers Rank | 745 in Beauty ( See Top 100 in Beauty ) 15 in Face Foundations | | Brand Name | Max Factor | | Colour | Medium Neutral | | Container Type | Tube | | Country Of Origin | USA | | Country of origin | USA | | Coverage | Full | | Customer Reviews | 4.5 4.5 out of 5 stars (8,567) | | Customer reviews | 4.5 4.5 out of 5 stars (8,567) | | Finish Type | Natural | | Is discontinued by manufacturer | No | | Item Dimensions | 50 x 20 x 140 millimetres | | Item Form | Liquid | | Item Type Name | Max Factor Lasting Performance Liquid Foundation - 35Ml |101 Ivory Beige | | Item Weight | 0.05 Kilograms | | Item model number | MAXF19 | | Manufacturer | Max Factor | | Manufacturer | Max Factor | | Manufacturer Contact Information | Coty, Max Factor, SW19 4DR. | | Manufacturer Part Number | MAXF19 | | Material Type Free | Gluten Free | | Model Number | MAXF19 | | Number of Items | 1 | | Package Type Name | Bottle | | Product Dimensions | 5 x 2 x 14 cm; 50 g | | Recommended Uses For Product | for external use only | | Skin Tone | Medium | | Skin Type | Sensitive | | Special Features | Lightweight,Oil-free,Oil Free | | Specialty | Long Wear | | UPC | 000050683369 | | Unit Count | 35.0 millilitre | ## Product Details - **Age range (description):** Adult - **Brand:** Max Factor - **Colour:** Medium Neutral - **Item form:** Liquid - **Material Type Free:** Gluten Free - **Package information:** Tube - **Product benefits:** Long-wearing, High Coverage, Sensitive Skin Care - **Recommended uses for product:** for external use only - **Skin tone:** Medium - **Skin type:** Sensitive ## Images ![Lasting Performance Liquid Foundation, Ivory Beige, Full Coverage, Flawless and Radiant Finish, Lightweight Formula, Smudge Resistant, Non Pore-Clogging, Fragrance Free, 35ml - Image 1](https://m.media-amazon.com/images/I/51IjS+1t7LL.jpg) ## Available Options This product comes in different **Color** options. ## Questions & Answers **Q: Hi i usually use facefinity no.55 what colour would be best in this? tia** A: Interested if you bought this and what shade you would recommend as I use facefinity 55 too 🤞 **Q: Hi i use natural shade 70 in max factor miracle touch. What would be my colour shade with this one. Its so annoying that they change shades with new f** A: I use this and its great I'm normally almond shade I'd say these are not as dark as some makes **Q: Do any sellers still have old stock of fair100 'made in ireland' as the new stock ' made in U.S.A' have changed the shades and are a lot darker?** A: Hi. Just seen your question. I agree the made in Ireland one is much lighter Look on eBay there are some on there for £3.99 made in Ireland I’ve just received and swatched against the new ‘ fair ‘ shade...it is correct . If it helps Estée Lauder Doublewear ‘Shell’ is same cool pink tone , slightly lighter and coverage is bit more opaque ,so I mix with a little serum. Hope that helps. Best wishes, Susie x 😊 **Q: Hi. I have 104 warm almond is this the same as 102 pastell? Warm almond is too warm for me.** A: 102 is honey colour but but you could try testing in a shop on your hand to see those two different colour. I never use almond. Sorry . ## Customer Reviews ### ⭐⭐⭐⭐⭐ Very effective!!!!!! *by Z***Y on 13 September 2025* for the price i wasnt too sure how well it would work but it turned out to be really good!!!!! i have super broken/spotty rashy skin and this foundation quality was so good that it easily covered it all up and wasnt too crusty or greasy afterwards!!!!!! it blends super well and is super lightweight on your face so its defo a great value for money!!!!!! would for sure order again!!! :D ### ⭐⭐⭐⭐⭐ Try it in day light over the counter for colour. *by F***S on 27 February 2026* Great high street liquid foundation, fantastic product by Max factor. Thin in texture, not sticky, great blend-ability, semi-matte finish. Better test the colour over the counter before buying online. ### ⭐⭐⭐⭐ Good for mature skin *by R***D on 1 March 2026* Goes on well doesn’t clog up in your pores, feels light on the skin. I recommend for mature skin ## Frequently Bought Together - Max Factor Beauty Max Eye Shadow - # BU-3 (Made In Japan) - Max Factor Masterpiece Nude Palette 03 Rose Nudes --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.dk/products/186153576-lasting-performance-liquid-foundation-ivory-beige-full-coverage-flawless-radiant](https://www.desertcart.dk/products/186153576-lasting-performance-liquid-foundation-ivory-beige-full-coverage-flawless-radiant) --- *Product available on Desertcart Denmark* *Store origin: DK* *Last updated: 2026-04-23*