---
product_id: 17597834
title: "London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz"
brand: "rimmel"
price: "69 kr"
currency: DKK
in_stock: true
reviews_count: 8
category: "Rimmel"
url: https://www.desertcart.dk/products/17597834-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing
store_origin: DK
region: Denmark
---

# Precision tip for sharp lines Waterproof up to 10 hrs Ultra-pigmented Blackest Black London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz

**Brand:** rimmel
**Price:** 69 kr
**Availability:** ✅ In Stock

## Summary

> 🖤 Define your day, smudge your limits.

## Quick Answers

- **What is this?** London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz by rimmel
- **How much does it cost?** 69 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.dk](https://www.desertcart.dk/products/17597834-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing)

## Best For

- rimmel enthusiasts

## Why This Product

- Trusted rimmel brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Effortless Glam:** Glides on smoothly without tugging, ideal for busy professionals who demand both style and comfort.
- • **All-Day Confidence:** Waterproof formula locks in your look for up to 10 hours—no smudges, no worries.
- • **Pinpoint Precision:** Craft bold or subtle lines effortlessly with the high-precision tip designed for flawless definition.
- • **Iconic Blackest Black:** Experience intense, matte pigmentation that makes your eyes pop in every lighting.
- • **Built-In Smudger & Sharpener:** Seamlessly blend or sharpen on the go—no extra tools needed for your perfect finish.

## Overview

Rimmel London's Exaggerate Waterproof Eye Definer in Blackest Black delivers a highly pigmented, long-lasting matte finish with up to 10 hours of waterproof wear. Featuring a built-in smudger and sharpener, this precision pencil glides on smoothly for bold or subtle eye looks, perfect for professionals seeking effortless, all-day confidence.

## Description

Want the London look? Rimmel London brings you glide-on full-color definition with the Exaggerate Waterproof Eye Definer so you can live it up in style. This revolutionary eyeliner delivers an intense finish that's perfect for creating smoldering and sexy eyeliner looks whether you're out for business or pleasure. Draw bold lines to highlight your eyes in just a single stroke. The formula of this eye pencil is waterproof and highly pigmented for a look that lasts. The Exaggerate Eye Definer eyeliner is the perfect mainstay of any eyewear collection and a great gift for women who want to achieve the London look.

Review: My favorite eyeliner! - I absolutely love this eyeliner! This shade, EARL GRAY, is my go-to and I use it 9 out of 10 times. It’s the perfect pigment for me as I rarely wear black eye makeup but this is dark enough to give me enough definition and the texture glides on easily without snagging/pulling the delicate skin around my eyes. I love that it is a twist turn and that I don’t have to sharpen/shave the pencil down for more product. The color stays on for quite some time, all day for me, but if I’m going out in the evening I definitely need to reapply for a fresh look. I don’t use any kind of primer or setting spray so I’m sure it would last longer for those who do. At the end of my day it’s very easy to wipe this off and doesn’t give me raccoon eyes in the morning if I accidentally sleep with it on. Great quality and value for low maintenance, low cost, eye color!
Review: Stays on for 3 days!! - Really is water proof I have watery eyes and this works amazing I even tested it and it lasted for over 3 days. Is slowly will die down and it's color but it does stay on. Very easy to apply no smudging no broken tips. It looks great. Definitely will be getting more

## Features

- Built-in smudger and sharpener.
- Intensely pigmented shades.
- High-precision lines and subtle blending.
- Highly pigmented, waterproof eyeliner formula.
- Up to 10 hours of long-lasting wear.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00LWKJWB0 |
| Additional Features | Waterproof |
| Age Range Description | Adult |
| Best Sellers Rank | #1,504 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #18 in Eye Liners |
| Brand | Rimmel |
| Brand Name | Rimmel |
| Color | Blackest Black |
| Country as Labeled | Germany |
| Coverage | Light |
| Customer Reviews | 4.5 out of 5 stars 22,189 Reviews |
| Eyelid Color Type | Eye Liner |
| Finish Type | Matte |
| Global Trade Identification Number | 03607347886969 |
| Item Dimensions | 0.33 x 0.33 x 5.39 inches |
| Item Form | Pencil |
| Item Weight | 4.99 g |
| Manufacturer | Coty Beauty |
| Material Features | Waterproof |
| Material Type Free | Alcohol Free |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | Waterproof |
| Skin Tone | All |
| Skin Type | All |
| Specialty | waterproof eyeliner |
| Unit Count | 1 Count |

## Product Details

- **Brand:** Rimmel
- **Color:** Blackest Black
- **Item Form:** Pencil
- **Number of Items:** 1
- **Product Benefits:** Waterproof

## Images

![London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz - Image 1](https://m.media-amazon.com/images/I/51EcM7nCYML.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: What's the difference between Blackest Black and Noir color?**
A: I’ve worn both Noir and blackest black for 6  years. I prefer blackest black over noir because it’s darker then noir. It’s as black as liquid black eyeliner.  It stays on for 16 hours or longer.

**Q: Cruelty free?**
A: Hi there! Rimmel does not perform, nor do we ever commission any third parties on our behalf to perform testing of our products or ingredients on animals. We love & respect our furry friends. We hope this helps!

**Q: Why are these not in tamper prof packaging?  Not acceptable**
A: Mine was not in a blister package, it came in a plastic bag. Concerned about safety.

**Q: Does richest brown and blackest black come as a set??**
A: Hi there! Thank you for your question. Yes, these two shades will come together as a set. If you have any other questions, please reach out to our team. You can give us a call at 1-800-953-5080, and we'll be happy to help.

## Customer Reviews

### ⭐⭐⭐⭐⭐ My favorite eyeliner!
*by B***X on December 19, 2025*

I absolutely love this eyeliner! This shade, EARL GRAY, is my go-to and I use it 9 out of 10 times. It’s the perfect pigment for me as I rarely wear black eye makeup but this is dark enough to give me enough definition and the texture glides on easily without snagging/pulling the delicate skin around my eyes. I love that it is a twist turn and that I don’t have to sharpen/shave the pencil down for more product. The color stays on for quite some time, all day for me, but if I’m going out in the evening I definitely need to reapply for a fresh look. I don’t use any kind of primer or setting spray so I’m sure it would last longer for those who do. At the end of my day it’s very easy to wipe this off and doesn’t give me raccoon eyes in the morning if I accidentally sleep with it on. Great quality and value for low maintenance, low cost, eye color!

### ⭐⭐⭐⭐⭐ Stays on for 3 days!!
*by S***A on January 5, 2026*

Really is water proof I have watery eyes and this works amazing I even tested it and it lasted for over 3 days. Is slowly will die down and it's color but it does stay on. Very easy to apply no smudging no broken tips. It looks great. Definitely will be getting more

### ⭐⭐⭐⭐⭐ The BEST eyeliner ever!
*by L***T on July 7, 2025*

I decided to try the Rimmel London Exaggerate Auto Waterproof Eye Definer in Blackest Black, and I have to say, it was the best decision ever! Right from the first application, the color payoff is fantastic—it’s truly that deep, bold black that I was looking for. It glides on smoothly without any tugging on the eyes, which is a major plus for me. One of my favorite things about this eyeliner is how long it lasts. I wore it for a full day at work, and it stayed put without smudging, even after a long day of meetings and the occasional teary moment from laughing too hard. It's definitely waterproof, which is something I appreciate, especially with the unpredictable weather we have here. The auto twist-up feature is super handy too! No more dull pencil sharpening for me. This double pack is also great—having a backup is always nice! Overall, I highly recommend the Rimmel London Exaggerate Auto Waterproof Eye Definer for anyone looking for a reliable, bold eyeliner that won't budge. It’s been an amazing addition to my makeup routine! I will repurchase this forever!!

## Frequently Bought Together

- Rimmel London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz
- essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
- Revlon ColorStay Pencil Eyeliner with Built-in Sharpener, Waterproof, Smudgeproof, Longwearing Eye Makeup with Ultra-Fine Tip, 201 Black, 0.01 oz

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*Product available on Desertcart Denmark*
*Store origin: DK*
*Last updated: 2026-03-04*