Balanced Scorecard Strategy For Dummies

I liked the way the book was written with examples and benchmark . " Very useful and easy to read"

It gives a good basic understanding and the means to set up a balanced scorecard strategy excelent to read in conjunction with Kaplan and Norton, "The Balanced Scorecard"

I've checked out several books from "for dummies" cycle and I cannot say that all of them were must-read, but BSC strategies for Dummies is one of the books that we do recommend to our customers. There is one specific things that I like about the book: in the end of each chapter you'll read how to USE all these great ideas in practice. That's making the difference! I'd recommend this book for anyone who want to start using the BSC in practice! You won't find in the book deep theoretical concepts or calculations, but that is not what you need. Focus on practice instead! That's why we recommend this book to our customers at BSC Designer

I eagerly waited for the Dummies version of the Balanced Scorecard, after using the model for several years and studying several books on the subject. Unfortunately, I found it badly organized. I would have liked to see a suggested process for developing the scorecard, including who should be involved and at what level in the organization. I also think the authors included information that wasn't directly related to the BSC and is better covered in other resources, such as a one page discussion of customer focus groups that was too short to add any value. I'd like to hear from anyone who has read this book and actually tried to use it to build or improve a scorecard.

How can you improve on something that you can't measure? This book provides all the simple answers needed for those of us who place a value on measuring and tracking business performance. It's been a long wait to find an author who can take the mystery out of "Balanced Scorecards". Thank You!

Good general overview of the BSC process. As with most Dummies guides, it cuts to the heart of the matter in a very readable format. A good intro read, and probably a "must read" for managers in or implementing a BSC environment.

This book is way too general for a professional looking for actionable information. These authors struggled badly to come up with a clear-cut definition of what is a Balanced Scorecard. Unless you have already seen a balanced scorecard, this book is not going to tell you what it is. This problem could easily have been resolved by starting out with a practical example of a balanced scorecard that was successfully used, and then by explaining to the reader why what they see is called a scoredcard in the first place, and why it can be seen as "Balanced." I was left with the impression that the authors used the popular concept of "balanced scorecard" to market a book that is full of broad common-sense management ideas.

Better than the book. Gets to the point where the book seems to be looking for a lot of useless words.

Buena calidad del producto. La calificación es por el producto, no por su contenido.